Come and co-create your ideal Athletics pants (Target Teen)

Objective of the project :

Is shopping with your teenagers a real hassle?! Does listening to them say “Décathlon is the loser” seem insane to you? We reassure you, for us too. But, if we took the time to ask them for their opinion to create our products, wouldn't that be better?

The Athlé design team at Decat' is working on a new textile project and in this context, we would like to develop athletic pants with your teenagers that are really adapted to this practice for training and competition.

Do you want to take part in a creative project with us and are you tired of your teenagers complaining when it's time to re-equip themselves “yeah Decath isn't cool enough”? Well, we have the opportunity to involve your children in an INCREDIBLE project!

In any case, we need you and especially your hidden talents (or not ;))

ONLY ONE RULE: Have a teenager between 10-15 years old who practices athletics in a club or at school (yes, it's better).

This project will be spread over a period of approximately 18 months, but we promise we will not ask you every day.

You will be able to participate in the different stages of co-creation: express your needs and validate the synthesis, choose the design of these pants (its shape, the graphics that will be put on them (kezako graphics? the wholesale drawings)), choose colors, well and maybe even get your teens to take part in a photo shoot and let their modeling talent blossom.

Are you ready ?!

So on your marks, Ready, Co-create!

Team Kalenji Athlé