Product Testing Service
Product testing is an EXPERIENCE that has always been in Decathlon’s DNA.
Today, testing your product before purchasing it is only possible in stores in 14 countries.
Thanks to co-creation, I would like to recruit customers who correspond to my target in order to contact them again to understand the real expectations around the product test, confirm or refute hypotheses and identify the pains of the current journey.
Thanks to this we will then be able to define the right strategy, the right priorities and put energy where it is needed.
Then we will be able to lead this community of customers to offer them the opportunity to co-build tomorrow's purchasing experience together.